The French designer Yves Saint Laurent revolutionised women's fashion in the 1960's and 1970's and is considered by many to be the greatest designer the industry has ever had. His fashion house is credited for numerous inventions and innovations. The brand has been particularly prolific in the creation of perfumes. It boasts with over 100 different fragrances for women and men.
It all started in 1954, when seventeen year old Yves Saint Laurent was hired by the trend setter in the world of fashion at the time, Christian Dior. After Dior died in 1957, Saint Laurent, then 21, became the haute couture designer of the brand. He was dismissed in 1960 when he was called to serve his compulsory military service.
The designer recovered from the loss fairly quickly and founded his own fashion house in 1961. The models from his new line were presented in 1962. The now iconic logo of the brand containing the letters YSL was designed in 1963.
In 1966, Yves Saint Laurent introduced Le Smoking suit for women. The glamorised women's version of the classic tuxedo for men became an instant hit and a trade setter. In that same year, the made a successful attempt to popularise the ready to wear designer clothing with is Rive Gauche line, which has now become iconic. The designer was inspired by pop culture, art, international cultures and even the beatnik look to create some of his most popular works. His most famous collections include Picasso, Ballet Russes and Pop Art.
After the formal retirement of Yves Saint Laurent several designers have taken his position creating fabulous clothing items for the brand. Tom Ford is perhaps the most popular name. In 2002, Saint Laurent formally closed his designer house. However, the brand still exists. It was bought by Gucci in 1999.
Y for women, the first fragrance of the brand, was launched in 1964. It was successful, but not as much as the second fragrance by Yves Saint Laurent, Rive Gauche for women, which is now considered a true classic. Opium for women, introduced in 1977, is one of the best selling perfumes ever made. Exotic, sensual and mysterious, this scent can really intoxicate everyone around. Other classics of the brand include Kourous and Jazz for men and Paris for women. They all came out in the 80's. Now all three fragrances have various variants most of which were released after 2000.
Baby Doll for women is one of the most popular fragrances bearing the YSL logo introduced in the 21st century. The line was continued with Baby Doll Candy Pink, Lucky Game and Magic. The Elle collection of fragrances for women was started in 2007. Elle Limited addition was launched in 2012. The La Nuit de l'Homme line of men's perfumes was started in 2009. Its latest addition is the La Nuit de l'Homme Frozen Cologne.
The Yves Saint Laurent fragrances for men and women now come at cheap stockist prices. Online shopping gives you the opportunity to buy your favourite perfume at a huge discount or at a sale deal. Take advantage of quick shipping at low rates to any place in Australia including Sydney, Canberra, Brisbane, Perth, Melbourne, Adelaide, Hobart and Darwin.